Tuesday, December 6, 2011

Is Shanzhai Culture a Challenge to the Authority?

!: Is Shanzhai Culture a Challenge to the Authority?

"Shanzhai culture is a challenge to the authority."

With the rise of Shanzhai products, the monopolization on market has been well challenged. A number of years ago, the Chinese cell phone market were mostly dominated by NOKIA, SAMSUNG, MOTOROLA, and SONYERICSON. But now all this has changed.

According to an online survey, in the year 2007, the sale of the home made "Tianyu" cell phones has exceeded the sale of LG, SAMSUNG as well as MOTOROLA, which made these world famous manufacturers to reconsider their plans to fit for the fierce competition in the electronic products market. Shanzhai products in Xiushui Street, Beijing, are also welcomed by foreigners. If Shanzhai products could compete with the products in monopolization, they can urge the whole industry to take on a new look.

Shanzhai culture stood out as a strong competitor to CCTV Spring Festival Gala and met the psychological demands of common people and also could be a comfort to their minds. It has been complained for several years that the traditional CCTV Spring Festival Gala cost a large sum of money every year but fails to cater to the majority of audience each year.

Traditionally, in the New Year's Eve, the members of a family will sit in front of the TV to watch the program, but in recent years, people would like to watch the rebroadcast of this event, due to the always-the-same scale and boredom this program impressed the audience. Then Shanzhai Spring Festival Gala, with its full diversities, might be another choice for these people.


Is Shanzhai Culture a Challenge to the Authority?

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